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Target app reviews: what users complain about

We ran Revunda on 300 of the most recent public App Store reviews of Target: Shop. Style. Save. (Shopping, by Target) from 1 storefronts, dated 2026-10-01 to 2026-10-22. Average rating in this sample: 3.48★. Its all-time US App Store rating is 4.9★ from 6.9M ratings. 109 reviews contained a complaint; the biggest theme was bugs (65%).

Building a shopping app? 109 of these Target reviews contained a complaint, led by bugs (65%). Get the same analysis of your own app: paste your App Store link at checkout and the PDF (complaint themes, severity, version trends, 10 ranked fixes) arrives within 24–48 h.
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Complaint categories

CategoryReviewsShare of complaintsAvg severity (0–3)
Bugs7165%2.3
Feature requests3936%2.0
UX / design3532%1.9
Pricing / subscription2523%2.0
Performance1312%2.4
Crashes / freezes1110%2.5
Ads55%2.0

A review can count in several categories, so shares add up to more than 100%. Severity is the AI's estimate of how bad the problem is for the user.

Top issues, ranked by reviews × severity

  1. Soften the redesign backlash: 18 complaining reviews, avg severity 1.9/3. What to do: Explain the change in-app, restore the most-missed option, or offer a setting for the old behaviour.
    “With the new update came glitches and more ai slop pop-ups.” (3★, v2026.38.0, US)
  2. Fix in-use crashes and freezes: 13 complaining reviews, avg severity 2.6/3. What to do: Match quoted actions to crash reports; ship a hotfix for the top stack trace.
    “Get your act together. You know your design right now just favors the bot farms. Actual humans wanting in on Pokémon drops have to stay up at 12 - 3 am every time. Why do you decide to drop a high demand item at 12 - 3 AM? So bots can buy up all of them instea…” (1★, v2026.39.0, US)
  3. Simplify navigation: 16 complaining reviews, avg severity 2.0/3. What to do: Run a quick usability test on the screens users mention; remove extra taps and pop-ups.
    “This app frustrates me because when I search for something, even if I call it out by brand name, there are four or five sponsored products before it. It makes it hard to find anything. Also, every time anything is added to the cart another window pops up showi…” (2★, v2026.40.0, US)
  4. Fix login / account access: 10 complaining reviews, avg severity 2.7/3. What to do: Audit the sign-in flow (SSO, password reset, verification emails) on the latest version; add clear error messages.
    “App always gives errors, signs me out at the most inconvenient time, and gives more errors when trying to verify my account. Then demands I reset me password. Worthless app that can’t be used.” (1★, v2026.39.0, US)
  5. Answer support requests: 11 complaining reviews, avg severity 2.2/3. What to do: Add an in-app contact option and reply to these App Store reviews; Apple lets developers respond publicly.
    “I purchased two items that the carrier failed to deliver. After approximately three weeks, the order remained stuck in “delayed” status for another week. I contacted Target to request a refund. After roughly 45 minutes and three different layers of online sup…” (1★, v2026.38.0, US)
  6. Ship the most requested feature: 11 complaining reviews, avg severity 1.7/3. What to do: Read the quotes below for the exact request; consider a public roadmap.
    “Please bring back the “add to shopping list” feature on the product page. This is generally a great app, but quickly adding needed items has become cumbersome. Currently, there’s only an option to add items to a registry. As much as I love sliced bread, l’d be…” (3★, v2026.40.0, US)

Rating by app version (newest first)

VersionReviewsAvg starsShare with a complaint
2026.41.0283.729%
2026.40.0733.727%
2026.39.01243.244%
2026.38.0743.635%

Versions with fewer than 3 reviews in the sample are left out.

FAQ

What do users complain about most in Target?

In 300 recent App Store reviews (2026-10-01 to 2026-10-22), the most common complaint theme was bugs (65% of complaining reviews), and the top specific issue was “soften the redesign backlash” (18 reviews).

How many Target reviews are negative?

109 of 300 recent reviews (36%) contained a complaint. Average rating in this sample: 3.48★. Its all-time US App Store rating is 4.9★ from 6.9M ratings.

Can I get the same report for my own app?

Yes. Paste your App Store or Google Play link at revunda.xyz/apps/ and you get the full PDF (up to 300 recent reviews, 7 categories, 18 specific issues, version trend, 10 ranked fixes) within 24–48 hours. A free mini check shows the top 3 themes in seconds.

How to read this

Apple's public feed only shows recent reviews, so this is a snapshot of the last weeks or months, not the app's full history. Popular apps attract complaints in proportion to their size; the useful part is which issues repeat. Generated 22 October 2026. We have no relationship with Target.

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Want this for your own app? Paste your App Store link and get the full PDF (up to 300 recent reviews from up to 15 storefronts, 7 categories, 18 specific issues, version trends, 10 ranked fixes) within 24–48 h.
Free App Store check Get my report – €19 20 ready replies to your real bad reviews – €9 See a sample report  
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