Lemonade Insurance reviews: what App Store users complain about
We read the 218 most recent App Store reviews of Lemonade Insurance (by Lemonade Inc.) from 10 storefronts, dated 6 September 2018 to 22 October 2026. Average rating in this sample: 3.38★. All-time App Store rating: 4.8★ from 86k ratings. 90 reviews (41%) gave 1–3 stars.
Star ratings in this sample
| Stars | Reviews | Share |
|---|---|---|
| 5★ | 121 | 56% |
| 4★ | 7 | 3% |
| 3★ | 4 | 2% |
| 2★ | 6 | 3% |
| 1★ | 80 | 37% |
Rating by month
| Month | Reviews | Avg stars | 1–3★ share |
|---|---|---|---|
| October 2026 | 16 | 1.56★ | 88% |
| September 2026 | 23 | 1.43★ | 91% |
| August 2026 | 14 | 2.14★ | 71% |
| January 2022 | 8 | 5.00★ | 0% |
| December 2021 | 5 | 4.80★ | 0% |
| July 2021 | 6 | 5.00★ | 0% |
What 1–3★ reviews mention
54 English-language 1–3★ reviews in the sample (US, UK, Canada, Australia and India storefronts), matched against fixed keyword lists per theme.
| Theme | Reviews mentioning it | Share of 1–3★ reviews |
|---|---|---|
| Pricing / subscription | 27 | 50% |
| Bugs | 15 | 28% |
| Feature requests | 9 | 17% |
| UX / design | 5 | 9% |
| Crashes / freezes | 2 | 4% |
| Ads | 2 | 4% |
A review can mention several themes.
Most-mentioned issues
- Make trials and renewals transparent: 12 of 54 1–3★ reviews. What to do: Show the renewal date and price before the trial ends; link to cancellation. Surprise charges drive 1-star reviews and refunds.
“Charged $thousands of dollars in extra fees over the last 8 months for vehicles hardly driven. Multiple devices needed to be sent out, multiple not working, customer service refuses to refund extra charges despite billing and odometer evidence. Final straw was support rep copy an…” (1★, v9.52, 2026-08-25, US) - Fix login / account access: 9 of 54 1–3★ reviews. What to do: Audit the sign-in flow (SSO, password reset, verification emails) on the latest version; add clear error messages.
“The App is blank when you open it, no text whatsoever on any of the onboarding flow screens nor the input fields (that I imagine are for logging in?) so I have no idea what do, how to login, nor any way of using the app. Dead space on my phone. Worst of all, the desktop website s…” (1★, v8.10, 2022-02-22, GB) - Answer support requests: 8 of 54 1–3★ reviews. What to do: Add an in-app contact option and reply to these App Store reviews; Apple lets developers respond publicly.
“I’ve been trying for several days to submit a claim of a recent vet visit. Every time I open the app to create a new claim and sign the “pledge of honor” with a signature, I hit submit and the screen loads forever and does not take you to next steps. What’s the point of insurance…” (1★, v9.51, 2026-08-18, US) - Justify or adjust the price: 6 of 54 1–3★ reviews. What to do: Test a cheaper tier, annual discount or one-time purchase; show what paid users get.
“I thought I had signed up for Insurance at a price of 165 for my car. What I did not know was that I was also having to pay $.31 a mile per day. If I only went 10 miles each day. That would be $310 in addition to 165 initial fee each month. But I know I drive a lot more than tha…” (1★, v9.56, 2026-09-29, US) - Ship the most requested feature: 4 of 54 1–3★ reviews. What to do: Read the quotes below for the exact request; consider a public roadmap.
“Customer for 3+ years with multiple pets and renter’s insurance. Something is wrong after the most recent update. I can’t submit my claim from the app. Very frustrating. I pay you hundreds monthly, this is the only thing your app really needs to be able to do — and of course, the…” (1★, v9.52, 2026-08-26, US) - Improve content quality: 4 of 54 1–3★ reviews. What to do: Review the content areas users name; add a "report a problem" button on content.
“No option not to set a charity No option to add a different payment method Opens Safari instead of default browser Can transfer funds into wrong bank as app is jammed trying to approve this payment Annoying bot conversation interface Weird unintuitive interface Tested on rats??” (1★, v8.93, 2024-09-17, GB)
Rating by app version
| Version | Reviews | Avg stars | 1–3★ share |
|---|---|---|---|
| 9.57 | 6 | 1.67★ | 83% |
| 9.56 | 16 | 1.56★ | 88% |
| 9.55 | 8 | 1.75★ | 88% |
| 9.54 | 7 | 1.00★ | 100% |
| 9.52 | 5 | 1.80★ | 80% |
| 9.51 | 7 | 2.14★ | 71% |
Versions with fewer than 5 reviews in the sample are left out.
Is Lemonade Insurance your app?
The full report reads up to ~300 of the latest public App Store reviews, classifies them into 7 themes and 18 specific issues, and ranks the 10 fixes that would move your rating most. PDF by email within 24–48 h.
Full App Store report €49 €19 Free check
Launch prices until 30 Nov 2026 or the first 20 orders (then €49).
Method and limits
Reviews were collected once from Apple's public customer-reviews feed (most recent first, 10 storefronts merged, up to 300 reviews). Star, month and version figures are plain counts of that sample. Theme and issue figures come from fixed keyword patterns (for example “subscription”, “charged”, “refund” for pricing) run on English-language 1–3★ reviews only; a keyword match is not a judgement of the review, so check the quotes. The paid report classifies every review with an AI model into 7 themes and 18 issues with severity. This is a snapshot of recent reviews, not the app's full history. Generated 24 October 2026. Not affiliated with Lemonade Inc. or Apple.
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FAQ
What do Lemonade Insurance users complain about most?
In 54 English-language 1–3★ App Store reviews from 2018-09-06 to 2026-10-22, the most-mentioned theme was pricing / subscription (50%) and the most-mentioned issue was “make trials and renewals transparent” (12 reviews).
How many Lemonade Insurance App Store reviews are negative?
90 of 218 recent reviews (41%) gave 1–3 stars. Average rating in this sample: 3.38★.