Waitrose reviews: what App Store users complain about

We read the 300 most recent App Store reviews of Waitrose & Partners (by Waitrose Ltd) from 2 storefronts, dated 24 January 2026 to 22 October 2026. Average rating in this sample: 2.21★. All-time App Store rating: 4.7★ from 122k ratings. 221 reviews (74%) gave 1–3 stars.

Star ratings in this sample

StarsReviewsShare
5★5920%
4★207%
3★248%
2★207%
1★17759%

Rating by month

MonthReviewsAvg stars1–3★ share
October 2026132.85★69%
September 2026163.19★50%
August 2026163.25★44%
July 2026282.50★75%
June 2026692.07★75%
May 20261061.57★89%

What 1–3★ reviews mention

221 English-language 1–3★ reviews in the sample (Canada, Australia, India, UK, Ireland, US and New Zealand storefronts), matched against fixed keyword lists per theme.

ThemeReviews mentioning itShare of 1–3★ reviews
Bugs4420%
Feature requests3214%
Pricing / subscription2310%
UX / design125%
Ads63%
Crashes / freezes52%
Performance21%

A review can mention several themes.

Most-mentioned issues

  1. Ship the most requested feature: 24 of 221 1–3★ reviews. What to do: Read the quotes below for the exact request; consider a public roadmap.
    “Please give customers ability to choose whether their Waitrose app displays the progress pride flag as many fundamentally disagree with it. Happy with the traditional LGB pride rainbow flag however other customers for personal or religious beliefs should not be forced to display…” (1★, v3.21.0, 2026-05-28, GB)
  2. Stop data / progress loss: 22 of 221 1–3★ reviews. What to do: Reproduce sync and restore paths; add server-side backup and a visible "restore" option.
    “I have an email address and a password but I keep being told there is an error try again. I actually deleted the app and reset it. Again i got there is an error try again so I did and I got the app to open. Amazing! Then in store today no such luck again I got there is an error t…” (1★, v3.30.0, 2026-08-06, GB)
  3. Fix login / account access: 20 of 221 1–3★ reviews. What to do: Audit the sign-in flow (SSO, password reset, verification emails) on the latest version; add clear error messages.
    “Most times after an app update I get logged out. In trying to login my saved password (which is correct) is not accepted. After 3 attempts my account in locked forcing me to reset. Incur . Stop logging customer’s out when you update your app!!!” (1★, v3.13.0, 2026-02-07, GB)
  4. Answer support requests: 18 of 221 1–3★ reviews. What to do: Add an in-app contact option and reply to these App Store reviews; Apple lets developers respond publicly.
    “According to Waitrose, the now activist-hijacked month of June runs from the last week in May through to whichever date in July that Waitrose chooses to return the app icon from their political-posturing multi-coloured app (which they forced on us) back to the original Waitrose a…” (1★, v3.25.1, 2026-07-02, GB)
  5. Improve content quality: 8 of 221 1–3★ reviews. What to do: Review the content areas users name; add a "report a problem" button on content.
    “Having used the app for years it’s been gradually evolving and improving but in the most recent versions it’s changed to being virtually unusable continuously popping up browsers within the app which fail to authenticate or fail to load content that just freeze the whole app, alo…” (1★, v3.18.0, 2026-04-22, GB)
  6. Fix notifications: 5 of 221 1–3★ reviews. What to do: Check notification delivery and let users control frequency in settings.
    “I had to disable notifications because I keep getting alerts for a podcast I have zero interest in. It’s disappointing for a grocery shopping app to push unrelated content. Please stop sending these promotions, or at least give us granular notification settings so we can opt out…” (3★, v3.33.0, 2026-08-27, GB)

Rating by app version

VersionReviewsAvg stars1–3★ share
3.40.052.60★80%
3.39.053.40★40%
3.38.052.80★60%
3.37.063.33★50%
3.36.052.60★60%
3.31.062.67★50%

Versions with fewer than 5 reviews in the sample are left out.

Is Waitrose your app?

The full report reads up to ~300 of the latest public App Store reviews, classifies them into 7 themes and 18 specific issues, and ranks the 10 fixes that would move your rating most. PDF by email within 24–48 h.

Full App Store report €49 €19 Free check

Launch prices until 30 Nov 2026 or the first 20 orders (then €49).

Method and limits

Reviews were collected once from Apple's public customer-reviews feed (most recent first; UK storefront first, then the other English-language storefronts (Canada, Australia, India, UK, Ireland, US, New Zealand), 2 with reviews; up to 300 reviews). Star, month and version figures are plain counts of that sample. Theme and issue figures come from fixed keyword patterns (for example “subscription”, “charged”, “refund” for pricing) run on English-language 1–3★ reviews only; a keyword match is not a judgement of the review, so check the quotes. The paid report classifies every review with an AI model into 7 themes and 18 issues with severity. This is a snapshot of recent reviews, not the app's full history. Generated 24 October 2026. Not affiliated with Waitrose Ltd or Apple.

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FAQ

What do Waitrose users complain about most?

In 221 English-language 1–3★ App Store reviews from 2026-01-24 to 2026-10-22, the most-mentioned theme was bugs (20%) and the most-mentioned issue was “ship the most requested feature” (24 reviews).

How many Waitrose App Store reviews are negative?

221 of 300 recent reviews (74%) gave 1–3 stars. Average rating in this sample: 2.21★.