Orderly Emails 1-star reviews: what merchants complain about
82 one- and two-star Shopify App Store reviews with text (82 one-star) of Orderly Emails ‑ Templates App, Email & SMS marketing category, posted 11 Nov 2025 – 31 Aug 2026.
What the reviews complain about
| Complaint | Share | Reviews | All apps |
|---|---|---|---|
| Bugs & broke the store | 25.6% | 21 | 17.9% |
| Slow or no support | 12.2% | 10 | 31.2% |
| Export, import & migration pain | 3.7% | 3 | 6.4% |
| Missing features & limits | 2.4% | 2 | 3.1% |
| Charged after uninstalling/cancelling | 1.2% | 1 | 1.4% |
| Charges & refunds | 1.2% | 1 | 13.9% |
| Too expensive for what it does | 1.2% | 1 | 4.7% |
| Hard to use or set up | 1.2% | 1 | 9.1% |
| Called it a scam or misleading | 1.2% | 1 | 5.8% |
A review can match several themes; 59.8% match none. All apps: 2,418 low-star reviews of 192 Shopify apps in the study.
In merchants’ words
“… On 29 March, a bug in an Orderly Emails update permanently deleted multiple collections from our Shopify store.”
Shopify App Store review, Jul 2026
“… While the team acknowledged the bug, the response was ultimately limited to referring to terms and conditions, with no meaningful support or compensation offered despite the scale of the impact.”
Shopify App Store review, Apr 2026
“This app deleted over 25 important collections from my store which deleted all links and images from our homepage.”
Shopify App Store review, Mar 2026
“… DO NOT install this app, if we didn't have a savvy Ops Mgr on board we may have taken longer to notice this issue and suffered further losses.”
Shopify App Store review, Apr 2026
“… Shopify are still billing as usual and ignoring store owners. If people needed yet another excuse to find an alternative to Shopify, then this is the very thing!!!”
Shopify App Store review, Apr 2026
Developer replies
5 of 82 got a developer reply (6.1%), median 1 day after the review. All apps in the study: 43.9%.
Time on the app before the review
| Time used | Reviews | Share |
|---|---|---|
| Under 1 day | 2 | 2.4% |
| 1–7 days | 1 | 1.2% |
| 8–30 days | 1 | 1.2% |
| 1–12 months | 0 | 0% |
| Over 1 year | 78 | 95.1% |
Email & SMS marketing category: shared complaints
AppGap reads the recent 1–3★ merchant reviews of the top ~10 apps in your Shopify App Store category and ranks the complaints they share, with real quotes. One PDF by email within 24–48 h.
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Same category: Shopify Flow · Klaviyo · Omnisend · Shopify Messaging
Data and method: Shopify App Store review study · Shopify app bad reviews: what to fix first · All app and plugin pages