BrightLocal vs Moz Local
Both publish prices. Moz Local is a per-location listings and reviews subscription; BrightLocal adds rank tracking and audits.
Side by side
| BrightLocal | Moz Local | |
|---|---|---|
| Published pricing | For 1 location: Track $41/month ($369/year, about $31/month), Manage $54/month ($485/year), Grow $65/month ($584/year). Prices rise with the number of locations (2–5, 6–10 … 91–100); 100+ locations on request. Citation Builder is pay-as-you-go from $3.20 per site. 14-day free trial without a card. The platform works in the USA, UK, Canada and Australia. | Per location: Lite $20/month or $199/year; Preferred $30/month or $299/year; top tier $399/year (adds the Listings AI add-on, advanced social and reporting). Add-ons: Listings AI $14/month, Reviews AI $10/month. Each location needs its own subscription; 50+ locations custom. Listings management supports US, UK and Canadian businesses. |
| Strong at | Local rank tracking and geo-grids, citation tracking and building, Google Business Profile audit against top competitors, listings sync, review monitoring, review requests by email and SMS, review widgets, white-label reports. | Listings distribution to 90+ directories, local grid ranking, review monitoring across networks, review responding on Google and Facebook, sentiment analysis, social posting, competitor analysis. |
| Best fit | Local SEO agencies and businesses in the USA, UK, Canada or Australia that track rankings and citations every month. | Businesses and agencies in the US, UK or Canada that want listings kept in sync and reviews monitored per location. |
| Source | www.brightlocal.com | moz.com |
Prices as published on each vendor's own page, checked 2026-10-24. Check their sites for current terms.
Key differences
- Entry price: Moz Local Lite is $20/month or $199/year per location. BrightLocal Track is $31/month billed annually ($41 monthly) for 1 location.
- Listings: Moz Local distributes to 90+ directories and supports US, UK and Canadian businesses. BrightLocal Manage syncs your details on key sites; its platform works in the USA, UK, Canada and Australia.
- Reviews: Moz Local monitors reviews and responds on Google and Facebook; Reviews AI is a $10/month add-on. BrightLocal Grow ($49/month annually) adds review requests and a review widget.
- Audits: BrightLocal includes a Google Business Profile audit and local search audits from Track.
Which is cheaper?
Moz Local, at entry level: Lite at $199/year per location, against BrightLocal Track at $369/year for 1 location.
Which to pick
- Pick BrightLocal for local SEO agencies and businesses in the USA, UK, Canada or Australia that track rankings and citations every month.
- Pick Moz Local for businesses and agencies in the US, UK or Canada that want listings kept in sync and reviews monitored per location.
One-off option: Revunda Local
If you are one location and customers find you on Google Maps, Revunda checks your Google profile and reviews against nearby competitors and sends a ranked fix list as a PDF. No contract.
Profile suspended? ProfileRescue – €29
Revunda Local at a glance
| Revunda product | What you get | Price |
|---|---|---|
| Google Business Profile audit | Your Google profile and reviews checked against nearby competitors, what is costing you calls and a ranked fix list, as a PDF | €19 one-off |
| 20 ready replies | Replies to your 20 most recent unanswered negative Google reviews, in the reviewer's language | €9 one-off |
| ProfileRescue | Suspended or broken Google profile: cause, evidence checklist and a ready reinstatement appeal | €29 one-off |
What Revunda does not do
- It does not monitor reviews on Yelp, Tripadvisor or other sites (Google only).
- It does not send review requests by SMS or email.
- It does not post replies for you (replies are written for you to paste).
- It does not manage listings across directories.
More
BrightLocal alternative · Moz Local alternative · All review tools compared
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Questions
Which is cheaper, BrightLocal or Moz Local?
Moz Local, at entry level: Lite at $199/year per location, against BrightLocal Track at $369/year for 1 location.
How much do BrightLocal and Moz Local cost?
BrightLocal: from $31/month billed annually (checked 2026-10-24, www.brightlocal.com). Moz Local: from $16/month billed yearly (checked 2026-10-24, moz.com).
Is there a one-off alternative to BrightLocal and Moz Local?
Yes, if you are one location and mainly need Google: Revunda's Google profile audit is €19 one-off and 20 review replies are €9. It does not send review requests or monitor other sites.