# Shopify marketplace & sales channel app complaints: what 581 bad reviews say > 581 one- and two-star Shopify App Store reviews of 16 Shopify marketplace & sales channel apps: top complaints, reply rates, worst-hit apps and quotes. Canonical: https://revunda.xyz/shopify/app-complaints/marketplaces/ Language: en Last updated: 2026-10-25 581 one- and two-star Shopify App Store reviews with text (489 one-star) of the 16 most-reviewed apps in the Marketplaces category, posted 26 Oct 2025 – 25 Oct 2026. **29.4%**Slow or no support **5.5%**got a developer reply (all apps: 43.9%) **15.7%**written within the first week of use ## What merchants complain about in Shopify marketplace & sales channel apps | Complaint | Share | Reviews | All apps | |---|---|---|---| | Slow or no support | 29.4% | 171 | 31.2% | | Bugs & broke the store | 16.9% | 98 | 17.9% | | Sync, orders & inventory errors | 13.4% | 78 | 6.5% | | Hard to use or set up | 9.3% | 54 | 9.1% | | Charges & refunds | 7.1% | 41 | 13.9% | | Export, import & migration pain | 5% | 29 | 6.4% | | Called it a scam or misleading | 3.6% | 21 | 5.8% | | Missing features & limits | 3.1% | 18 | 3.1% | | Too expensive for what it does | 2.8% | 16 | 4.7% | | Slow store & app speed | 1.7% | 10 | 2.7% | | Charged after uninstalling/cancelling | 0.5% | 3 | 1.4% | A review can match several themes; 43.7% match none. “All apps” = 2,418 low-star reviews of 192 apps in 12 categories. ## What is different about this category Compared with all 192 apps in the study, marketplace & sales channel app reviews mention **sync, orders & inventory errors** 2.1× as often (13.4% vs 6.5%). They mention charged after uninstalling/cancelling (0.5% vs 1.4%) less often than average. ## Shopify marketplace & sales channel apps by number of bad reviews | App | 1–2★ | Top complaint (5+ reviews) | Replied | |---|---|---|---| | [TikTok](https://revunda.xyz/shopify/app-bad-reviews/tiktok/) | 111 | Slow or no support 34.2% | 0% | | [Facebook & Instagram](https://revunda.xyz/shopify/app-bad-reviews/facebook/) | 108 | Hard to use or set up 13% | 0% | | [Shopify Marketplace Connect](https://revunda.xyz/shopify/app-bad-reviews/marketplace-connect/) | 93 | Slow or no support 43% | 4.3% | | [Google & YouTube](https://revunda.xyz/shopify/app-bad-reviews/google/) | 83 | Slow or no support 43.4% | 10.8% | | [Shop](https://revunda.xyz/shopify/app-bad-reviews/shop/) | 66 | Slow or no support 15.2% | 0% | | [Pinterest](https://revunda.xyz/shopify/app-bad-reviews/pinterest/) | 29 | Sync, orders & inventory errors 13.8% | 0% | | CedCommerce Amazon Channel | 20 | Slow or no support 50% | 0% | | CedCommerce Etsy Integration | 20 | Slow or no support 45% | 35% | | Simprosys Google Shopping Feed | 15 | Slow or no support 40% | 0% | | LitCommerce eBay Etsy Amazon + | 12 | Slow or no support 41.7% | 8.3% | | CedCommerce eBay Integration | 7 | Slow or no support 42.9% | 0% | | Multifeed Google Shopping Feed | 5 | Slow or no support 20% | 60% | | SPL TikTok Shop Integration | 5 | Charges & refunds 40% | 100% | | DPL | 3 | – | 33.3% | | MetaShop | 3 | – | 33.3% | | Mulwi | 1 | – | 100% | For Facebook & Instagram the read stopped at 200 one-star or 100 two-star reviews, so those counts are a floor. ## In merchants’ words > “… It never synced prices, and support didn't show up. I installed this app to sync my art prints from Shopify to Etsy.” > > Shopify App Store review, Oct 2026 > “… On refunds: they offered to refund 3 months of the service not working, and said the refund was already processed.” > > Shopify App Store review, Sep 2026 > “… Creating the templates, syncing products to Amazon, and going through steps to link and update attributes takes a lot of time.” > > Shopify App Store review, Oct 2026 > “Horrible, confusing, makes you do a bunch of tedious stuff that's already on my website.” > > Shopify App Store review, Sep 2026 > “… The biggest concerns are billing transparency, integration issues, and customer support.” > > Shopify App Store review, Oct 2026 ## Do Shopify marketplace & sales channel developers reply to bad reviews? 5.5% of these low-star reviews got a reply from the developer, median 3.5 days after the review (all apps: 43.9%, median 2 days). ## Time on the app before the bad review | Time used | Reviews | Share | |---|---|---| | Under 1 day | 58 | 10% | | 1–7 days | 33 | 5.7% | | 8–30 days | 66 | 11.4% | | 1–12 months | 171 | 29.4% | | Over 1 year | 253 | 43.5% | ## What to fix first (our reading of the data) 1. **Slow or no support** (29.4% of reviews): Answer support within one business day and say so in the listing; most of these reviews are written after a ticket went unanswered. 2. **Bugs & broke the store** (16.9% of reviews): Ship a fix note in the reply to every bug review, and test on a fresh dev store with the most common theme before each release. 3. **Sync, orders & inventory errors** (13.4% of reviews): Show sync status and errors in the app and alert merchants before orders or stock go wrong. ## This analysis for your marketplace & sales channel category, with the top 10 apps AppGap reads the recent 1–3★ merchant reviews of the top ~10 apps in your Shopify App Store category and ranks the complaints they share, with real quotes. One PDF by email within 24–48 h. [Sample PDF](https://revunda.xyz/shopify/sample-product-reviews.pdf) · [AppGap](https://revunda.xyz/shopify/) €19 ~~€39~~ one-off, launch price until 30 Nov 2026 or the first 20 orders. Full refund if we can’t produce a useful report. Other categories: [Email & SMS marketing](https://revunda.xyz/shopify/app-complaints/email-sms-marketing/) · [Dropshipping](https://revunda.xyz/shopify/app-complaints/dropshipping/) · [Product reviews](https://revunda.xyz/shopify/app-complaints/product-reviews/) · [Upsell & bundles](https://revunda.xyz/shopify/app-complaints/upsell-bundles/) · [Translation & currency](https://revunda.xyz/shopify/app-complaints/translation-currency/) · [Subscriptions](https://revunda.xyz/shopify/app-complaints/subscriptions/) · [Shipping](https://revunda.xyz/shopify/app-complaints/shipping/) · [Product options & variants](https://revunda.xyz/shopify/app-complaints/product-options-variants/) · [SEO & speed](https://revunda.xyz/shopify/app-complaints/seo-speed/) · [Helpdesk & chat](https://revunda.xyz/shopify/app-complaints/helpdesk-chat/) · [Loyalty & rewards](https://revunda.xyz/shopify/app-complaints/loyalty-rewards/) Data and method: [Shopify review study](https://revunda.xyz/apps/research/shopify-app-review-complaints-2026/) (192 apps, CC BY 4.0 CSV) · [Shopify app bad reviews: what to fix first](https://revunda.xyz/shopify/app-bad-reviews/) · [All categories](https://revunda.xyz/shopify/app-complaints/) ## FAQ ### What do merchants complain about most in Shopify marketplace & sales channel apps? In 581 one- and two-star Shopify App Store reviews of 16 Shopify marketplace & sales channel apps (Oct 2025 – Oct 2026), the top complaints were slow or no support (29.4%), bugs & broke the store (16.9%), sync, orders & inventory errors (13.4%). ### Do Shopify marketplace & sales channel app developers reply to bad reviews? 5.5% of these low-star reviews got a reply from the developer, median 3.5 days after the review (all apps: 43.9%, median 2 days). ### Which Shopify marketplace & sales channel app had the most bad reviews? TikTok, with 111 one- and two-star reviews in the 12 months to Oct 2026. ### How soon do merchants leave a bad review on a marketplace & sales channel app? 15.7% of the low-star reviews were written within the first week of use and 43.5% after a year or more. --- Source: Revunda (https://revunda.xyz). Markdown copy of https://revunda.xyz/shopify/app-complaints/marketplaces/ for AI assistants; the HTML page is canonical.